RESTAURANTS PACKAGE

Powerful
Automated
Marketing

Impact Data’s Restaurants Package combines three of our most powerful tools — TalkBox, Pipeline and Enlight — to help restaurants, cafes, bistros, pubs and bars save time and money.

Restaurants Package uses data from your booking engine and point-of-sale system to create clever, data-driven, automated marketing campaigns. We do the hard work for you, sending targeted promotions by email or SMS to bring more customers through the door, convert infrequent customers into loyal ones and maximise their spending at each meal.

Restaurants Package clients can also use TalkBox to send newsletters, promote new menus, boost function bookings and send special offers for birthdays and anniversaries.

Your Restaurants Package can be upgraded with SmartShift, our advanced staff rostering tool, and our WiFi Package.

And we offer exceptional customer support — from the implementation of your Restaurants Package to ongoing assistance and reporting — from friendly humans in Melbourne and Manchester.

Impact Data Restaurants Package data partners include:

Our data partners

Our process



  • Collect

    COLLECT

    We collect data from your booking engine and point-of-sale system using Pipeline, our data-transfer tool.



  • Analyse

    ANALYSE

    We analyse your data with our Enlight processing engine. We predict customers’ future behaviour, based on spending habits and frequency of bookings. Then we assign calculated fields to each customer (e.g. expected next booking) so we can target them with your promotions.



  • Integrate

    INTEGRATE

    We upload your newly transformed data into our TalkBox digital marketing platform via Pipeline.



  • Automate

    AUTOMATE

    We set up automated marketing promotions for you in TalkBox. Communications can be triggered to:

    • Encourage customers to book more frequently and spend more at each meal
    • Bring back customers who haven’t booked for awhile
    • Send special offers for birthdays and anniversaries
    • Ask for feedback (e.g. “How was your meal?”)


  • Support

    SUPPORT

    Our support team activates your Restaurants Package and can assist you with the ongoing management of your account. Regular progress reports show you how your promotions are performing — including redemption rates and industry benchmarks for comparison — and provide suggestions for improvement.

The agency team support the implementation and management of all our Restaurant Package clients.

Ready to see what we can do for your business?

Get in contact, or book a demo